The client
Peach and Pearl, a luxury swimwear brand, embraces sustainability and caters to all women. The brand, symbolized by the warmth and femininity of the peach and the purity and elegance of the pearl, reflects the founder's passion for the ocean and timeless elegance.
VIP design Intensive
BRAND IDENTITY
PACKAGE DESIGN
PRINT MATERIALS
SOCIAL MEDIA
serenity
POSITIVE
support
WELCOMING
inspiring
LUXURY
confidence
SOPHISTICATED
modern
REFINED
purity
TIMELESS
coastal
Peach and Pearl's brand identity strikes a perfect balance between timelessness and elegance. We chose a minimal sans-serif typeface with an eye-catching ampersand for contrast.
We designed a premium unboxing experience for both new and returning Peach and Pearl customers, ideal for storage using durable and recycled materials.
To continue the beach vibe beyond the logo, the color palette combines coastal sophistication with natural beauty.